000 01017nam a2200289 4500
001 42752
010 _a9789896942083
021 _b422453/17
090 _a42752
100 _a20161230d2017 m y0pory50030103ba
101 1 _apor
_aeng
102 _aPT
200 1 _aMarketing 4.0
_emudança do tradicional para o digital
_fPhilip Kotler, Hermawan Kartajaya, Iwan Setiawan
_gtrad. Pedro Elói Duarte
210 9 _aLisboa
_cConjuntura Actual editora
_d2017
215 _a218 p.
_d24 cm
304 _aTít. orig.: Marketing 4.0 : moving from traditional to digital
675 _a659.11"20"(035)
_vBN
_zpor
675 _a004.73"20"(035)
_vBN
_zpor
675 _a316.42"20"
_vBN
_zpor
675 _a658.8"20"(035)
_vBN
_zpor
700 1 _aKotler,
_bPhilip,
_f1931-
701 1 _aKartajaya,
_bHermawan,
_f1947-
_4070
701 1 _aSetiawan,
_bIwan
_4070
702 1 _aDuarte,
_bPedro Elói
_4730
801 0 _aPT
_bBN
_gRPC
856 4 1 _uhttp://rnod.bnportugal.gov.pt/ImagesBN/winlibimg.aspx?skey=&doc=1951987&img=99609&save=true
990 _cLIVROS